We built a fully custom Shopify store for Atin Crew, blending sleek design with fashion-focused UX. Key features included size guide modals, live inventory messaging, and mobile-optimized performance — resulting in higher engagement and a 29% boost in mobile conversions.
Atin Crew partnered with us to launch their first eCommerce store, aiming for a premium, fashion-forward online presence. We designed and developed a custom Shopify theme from scratch, aligning with their bold visual identity while ensuring top-tier functionality. The project focused on creating a mobile-first, high-performance store featuring interactive size guides, live inventory updates, curated lookbooks, and smooth UX/UI animations. Despite a one-week extension for refinements, the result was a polished, high-converting storefront that significantly boosted engagement and mobile conversions.
Atin Crew was launching their eCommerce presence for the first time and needed a complete Shopify store built from scratch. The brand's visual identity was strong, but they lacked a digital storefront that could match the look, feel, and functionality of top-tier fashion brands. One key challenge was integrating size guides and variant-specific inventory visibility, especially since their product drops are often limited and time-sensitive. The project timeline faced a minor delay of about a week due to final refinements and extra rounds of quality assurance — ensuring a flawless launch.
We designed and developed a custom Shopify theme from scratch for Atin Crew, keeping the user experience sleek, fast, and brand-aligned. The slight timeline extension allowed us to go the extra mile in polishing UI interactions, optimizing animations, and testing for all devices. Major features and solutions included:
• Fully custom homepage with large banners, curated lookbooks, and product highlights
• Size guide integration with modal popups and visual cues
• Live inventory messaging to show stock status per size/variant (“Only 2 left!”)
• Optimized product filtering for gender, size, collection, and new drops
• Sticky add-to-cart and smooth scroll effects for premium feel
• Newsletter popups and email capture flows tied to Shopify's customer database
• Mobile-first design with touch-friendly elements and smooth animations
• 100% increase in product page engagement (avg. time on page doubled)
• 45% of users interacting with size guide before checkout
• 29% conversion rate boost on mobile
• 40% of sales from returning visitors within the first 6 weeks
in conversion rate
average order value
"You nailed the vibe and flow we were going for — the store looks clean and premium. The team was quick, responsive, and understood the fashion space perfectly
Atin Crew
September 2024
November 2024
Ashish Gupta (Developer) Kamal Singh Bhandari (Manager)
Contact us today to discuss how we can help transform your Shopify store.
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